Lance Sterling is an American entrepreneur and live entertainment venue owner who partnered early on with the House of Blues and its co-founder, Issac Tigrett. During his time at the House of Blues, Sterling helped the company expand from 3 venues to over 10, including those in top markets such as Las Vegas, Orlando, and Chicago. Sterling also owned and partnered with House of Blues to open the House of Blues Atlanta inside the Atlanta Baptist Tabernacle building in 1996. He was tasked with getting the space renovated and opened in under 60 days, which was accomplished when the venue opened in July 1996 for the 1996 Summer Olympics. Later when House Of Blues backed away from the Atlanta venue, Sterling put an additional investment into the venue - renaming it The Tabernacle (named by Rolling Stone an USA Today as one of the best venues in the United States) and continuing to run it fully under his own banner. Under Sterling's direction, the Tabernacle hosted Tyler Perry's first successful stage production, "I Know I've Been Changed," in 1998. Sterling sold the venue to SFX Entertainment, Inc. in 1999.Sterling is currently the owner of The Canyon Club Agoura Hills, The Rose in Pasadena and The Canyon Santa Clarita. Most recently opened in April 2019, Sterling opened a Canyon in the Inland Empire called The Canyon Montclair. This 1,500-seat club is located in Montclair, CA. He also operates the Saban Theatre concert venue in Beverly Hills, California and as well the Oxnard Performing Arts & Convention Center. He also produces concerts at the Libbey Bowl in Ojai and the Starlight Bowl in Burbank.[1]. Rock, country, jazz and comedy heroes of the baby-boomer generation frequent his venues, as well as ‘80s one-hit wonders and the occasional punk show with a mosh pit of young people[2] Sterling’s venues also host a wide range of private events such as mitzvahs, corporate parties, and weddings.